Kwaungawane yakanakisa Digital Marketing agency
Dhijitari yekushambadzira agency inoona nezvezvirongwa zvekugadzira uye kushandisa nzira dzekushambadzira dzinotarisirwa painternet. Masevhisi ayo nhasi ave akakosha kune ese marudzi emakambani anotsvaga mawebhusaiti avo kuti awane kuoneka kukuru, traffic uye chinzvimbo.
kuwana zvakanakisisa digital marketing agency harisi basa riri nyore. Kune kukwikwidza kwakawanda muchikamu uye, zvakare, havasi vese vane ruzivo rwakakodzera rwekushandisa nzira mune dzakawanda kudaro. nzvimbo dzinobatanidzwa munyika yekushambadzira kweinternet. Chinhu chakanakisa mune iyi kesi kuziva kuti ndeapi mabhenefiti aunogona kuwana nekuwana yakanyanya kukodzera dijitari yekushambadzira agency yerudzi rwebhizinesi rako.
Pazasi isu tinogadzira runyoro rwemasevhisi makuru anopihwa nevekushambadzira masangano uye isu tichapa mamwe mazano.
Dhizaini nekuvandudzwa kwemapeji ewebhu
Kushambadzira kweInternet kwerimwe bhizinesi hachisi chinhu kana kambani iyi isingaiti gadzira webhusaiti yako. Digital marketing agency inopa masevhisi aya.
Webhu dhizaini inosanganisira kuuya nayo nzvimbo yepaIndaneti inoshanda setsamba yekuvhara kune vateereri vakanangwa vekambani inohaya masevhisi eiyo advertising agency.
Kuti aite izvi, a web designers uye programmers vanoshandisa mapuratifomu kugadzira kutengeserana kwemagetsi. Zvichienderana nechimiro chepeji rebhizinesi, sevhisi iyi inogona kusanganisira marongero kana basa redhizaini rinoenderana nemhando uye zano remumwe munhu kana sangano kuti rizotonga peji gare gare.
Uyewo, kune zvisingaperi zvinosiyana zvinoenderana nezvinodiwa zvebhizinesi rega rega. Kugadzira webhusaiti yechitoro cheshangu hakuna kufanana nekugadzira webhusaiti yenzvimbo yekurapa, semuenzaniso:
SEO kuisa
SEO ine basa rekusimudzira iyo organic chinzvimbo chewebhusaiti. Ndiyo inowedzera nhamba yevashandisi zvakasikwa nevatengi chaivo.
Iyi ndeimwe yeanonyanya kukumbirwa masevhisi nemakambani emarudzi ese uye mune iyi nyaya nyanzvi dze Rondedzero iyo inovandudza marongero akasarudzika ekuita kuti brand ioneke kune vateereri vayo, zvichibva pane zvavanoda.
Kuzadzisa chinangwa ichi zvinoda kudzidziswa kwehunyanzvi, ruzivo uye kuzvipira. Saizvozvowo, sezvo iri nzira inononoka, zvinangwa zvinoiswa kuti uwane mhedzisiro munguva yepakati uye yakareba.
Iri zano rinoshanda kwete chete kuGoogle yekutsvaga injini, asiwo kune vamwe vakaita se Bing, Yahoo!, Youtube uye Google Play, uye zvinosanganisira zvimwe zvinangwa zvakaita sekugadzirisa rondedzero yekambani paGoogle MyBusiness.
Inogonawo kungovhara kuongororwa kusati kwaitwa chirongwa kana basa rekubvunza vamwe kuti vaite.
Kushambadzira PPC/SEM/Vhidhiyo/Display
inosanganisirwa pano zvese kushambadza pamainjini ekutsvaga (kunyanya Google uye Bing / Yahoo!, kunyange zvazvo inogonawo kuitwa muRussia Yandex) uye kuratidza kushambadzira, iyo inowanzobhadharwa nekudzvanya, ndiko kuti, nekushanya.
Kuti uite izvi, mapuratifomu akadai Google Ads, Microsoft Advertising uye akasiyana echipiri mapuratifomu akadai seOniad, Criteo uye Amazon Ads.
Imwe neimwe yeiyi ine yayo nzira, maitiro uye akasiyana siyana, asi inonyanya kufarirwa uye inoshandiswa zvakanyanya pasina mubvunzo ndeyeGoogle Ads, sezvo inogona kushandiswa kugadzira injini yekutsvaga ads, kuratidza ads, Gmail ads, Google Mepu, YouTube nevamwe.
Iyi mhando yepuratifomu kazhinji inopa mhedzisiro inokurumidza (kusiyana neSEO kana organic chinzvimbo), asi ine ruzivo rwekuti inobhadharisa mari pakushanya kwega kwega kana kudzvanya.
Basa resangano, rakaita seriya ratataura nezvaro, nderekuzivisa izvi inobatsira nekukurumidza uye nenzira yakagadzikana nekufamba kwenguva.
Kushambadzira pasocial network kana Social Ads
Aya ndiwo ads mu midhiya mikuru kana masocial network. Inonyanya kuzivikanwa ndeye Facebook kana Meta boka (rinosanganisira Instagram). Iwo anonyanya kufarirwa masocial network anosanganisirawo Twitter, LinkedIn, Snapchat, TikTok, uye Pinterest, izvo zvinogona kunakidza zvichienderana nemutsara wako webhizinesi, mhando, uye chinangwa chevateereri.
Yakakwana yedhijitari yekushambadzira chirongwa
Icho chiri pamusoro bhizinesi uye kuongororwa kwemusika iyo inotsanangura iyo mazano akakosha uye anonyanya kukosha mabasa edhijitari kwenguva yakati zvichienderana nezvinangwa zvepurojekiti.
Chinhu chakanakisa chekuita kana uchiwana iyo chaiyo yedhijitari yekushambadzira agency yebhizinesi rako kusvika pairi usati watanga chero kuedza. yekuhaya uye inofanirwa kuverengerwa mubhizinesi chirongwa chechero kambani nyowani kana sangano rinoda kutora kusvetuka kwedhijitari.