Amaqhinga okufumana abathengi ukuba bafunde iincwadana zeendaba zokuthengisa nge-imeyile

I-imeyile yokuthengisa ihlala enye yezona zixhobo ezibalulekileyo zentengiso yedijithali njengoko abasebenzisi be-imeyile baqhubeka bekhula yonke imihla, ukwandisa amathuba okuba la maphulo asebenze.

Inkalo ebaluleke kakhulu yokuthengisa i-imeyile kuyilo lwencwadana yeendaba., kuba ngumyalezo oza kukholisa ummkeli ukuba aseke ubudlelwane bezoshishino kunye nenkampani, yingakho kuyimfuneko ukudala izicwangciso zokuthengisa ezihlakaniphile kunye neziboshwe kakuhle ezisebenzayo kwiinjongo ezifunwayo.

Kufuneka ibe njani ibhulethi yenkcazo?

Ileta yeendaba yokuqala eya kufunyanwa ngumrhumi ngumyalezo oyintshayelelo, engakwamkeliyo nje kuphela, kodwa ikwabeka isiseko sezi ncwadana zilandelayo ukuze zivulwe zize zifundwe.

Oku kulandelayo yimiba ekufuneka iqulathe a umzekelo inkampani email ishishini intetho, ukuyenza ifanele:

• Umbuliso onobubele kodwa osondeleyo, ngokuxhomekeke kwi-bouquet, unokuba ngaphezulu okanye ngaphantsi kokusesikweni.
• Amagama ambalwa okwamkela, ukwenza isinxulumanisi kwisisombululo osinika sona kwimfuno yakho.
• Ukuba unikezele ngesipho somrhumo, into yokuqala ekufuneka uyenzile emva kokwamkelwa kukubeka iqhosha lesenzo ukufikelela kwibhaso okanye isipho, okanye imiyalelo yokuyonwabela.
• Inkcazo yendlela umrhumo oya kuba ngayoUmzekelo, unokuthi uya kufumana i-imeyile ngeveki, ukuba kukho ukhuphiswano lwenyanga, okanye nantoni na. Kodwa kubaluleke kakhulu ukuba umrhumi abe nombono ocacileyo wento abaza kuyifumana ukuze bangaziva bexinezelekile kwaye bavule imiyalezo benesimo esingcono.
• Umyalezo ocengayo ukuba uhlale kurhumo, oku kunokuxutywa nomyalezo wangaphambili. Kubalulekile kwizicwangciso zokuthengisa ukuba ushiye umfundi eqinisekile ukuba ulwazi oluza kubonelela lulungele yena.
• Isalathiso sokuba ungahamba nanini na ufuna, kubalulekile ukuba umrhumi azi indlela yokukhupha ngaphandle kokumakisha i-imeyile njengogaxekile.
• Ukuvalelisa ngobubele, kude kube lixesha elizayo.

Kufuneka zibe njani iincwadi zeendaba?

Ukuyila iileta zeendaba njengezicwangciso zokuthengisa kulula kakhulu ngezixhobo zokuhlela ezibandakanyiweyo kwi inkqubo yokuposa ngobuninzi oyikhethileyo. Aba bahleli banomdla kakhulu kwaye bayilwe ukuze nabani na akwazi ukwenza incwadana yeendaba ngaphandle kokuba ngumzobi wegraphic okanye okufanayo.

Iibhulethi okanye iileta zeendaba kufuneka zibandakanye imiba ethile ukuze isebenze, edweliswe apha ngezantsi:

• Isicatshulwa kufuneka sibe mfutshane kwaye sigxininise ulwazi kwimigca embalwa, ekubeni imele ithatyathelwe ingqalelo into yokuba ixesha lomfundi lixabiseke gqitha yaye ngokuqhelekileyo uyayeka ukufunda ukuba uyakruquka zizinto abazifundayo. Umgca wokuqala ngowona ubalulekileyo, yinyamekele.
• Okuncinci kungaphezulu, musa ukugcwalisa incwadana yeendaba ngeenkcukacha, imizobo okanye oopopayi abangongezi xabiso, eziya kuphazamisa umfundi kuphela kwaye umyalezo ofuna ukuwudlulisela unokulahleka.
• Kufuneka unikeze umxholo obalulekileyo kumfundiNgaphezu koko, uninzi lwencwadana, i-90%, kufuneka ibe lulwazi olufanelekileyo kumxhasi. Umsebenzi wakho kukufumanisa oko kufuneka akufunde, loluphi ulwazi alufunayo. Xa umnike oko akufunayo, unokuthetha ngokungenazintloni oko ufuna ukumthengisa, ngaphambili kwaye ngaphandle kokuzenzisa.
• Imifanekiso, iividiyo, oopopayi kunye naso nasiphi na esinye isibonelelo esifanayo kufuneka sibe nenjongo, oko kukuthi, kufuneka bathobele isicwangciso.
• Ukubizelwa esenzweni kubaluleke kakhulu. Ngenxa yezizathu ezibini. Eyokuqala kukuba banempembelelo yengqondo kumfundi, ngoko into enzima inokongezwa kubo. Esinye isizathu kukuba unokulinganisa ucofa kwaye wazi ukuba iphulo liyasebenza.
• Ulwazi oluyikhonkco lusebenza kakhulu ekufumaneni izikhokelo kunye nokubandakanya abafundi. Ngokomzekelo, unokwahlula ulwazi lube ngamacandelo amaninzi kwaye unikeze enye ngeveki. Ukwenza oku kuphumelele ngakumbi, unokuyibeka kwisihloko: inxalenye ye-1, inxalenye yesi-2, inxalenye yesi-3, njl.
• Ukufumana unxibelelwano nabathengi unokubandakanya imibuzo. Umbuzo omnye wanele, kodwa qiniseka ukuba malunga nento umxhasi anomdla kuyo, ukuba bazive benomdla wokuphendula. 
• Uvavanyo sisixhobo esinamandla kakhulu sokufumana ulwazi kubathengi. Ukuze kubekho ukukulungela ukuyiphendula, umele uyenze ibe mifutshane kakhulu, ibe nombuzo omnye okanye emibini, yaye umele uyibonise kumbhalo ongasentla. Ukongeza, kufuneka wazise malunga nexesha eliqikelelweyo eliza kukuthatha ukuba uphendule uphando.

Iingcebiso zokugqibela zezicwangciso ezilungileyo zokuthengisa

• Eyona nto ibalulekileyo malunga iphulo email marketing kukuba idatabase ikumgangatho kwaye yahlulwe kakuhle. Ukuze ube nesixhobo esilungileyo sokwahlula, kufuneka ube nomphathi obalaseleyo wokuposa.
• Isipho sobhaliso sibaluleke kakhulu, kufuneka ibe yinto ebalulekileyo, umxholo oxabisekileyo onomdla kumthengi. Kwakhona, yenze ibe yinto enomdla kuphela kumntu onokuthi ube ngumthengi onomdla. Umzekelo, ukuba uthengisa izikrufu, unokunika isikhokelo sokuzikhetha ngokusetyenziswa; ukuba kunjalo, nabani na onomdla kulwazi olunjalo, kungenxa yokuba kufuneka asebenzise izikrufu, njengomchweli.
• Kufuneka uqaphele amazinga okuvula kunye nazo zonke izibalo zephulo kunye nokusebenzisa olo lwazi ukuphucula ukusebenza kwayo. Umzekelo, ukuba ngequbuliso unokuvula okuninzi, jonga ukuba ibiyintoni ibinzana kwintengiso, usenokuba usebenzise into onokuthi uyiphindaphinde kwaye uyigcine ireyithi yokuguqulwa.
• Sebenzisa izixhobo zokuzenzela ukwenza unxibelelwano, imiyalezo yemihla yokuzalwa kunye neminye imihla ebalulekileyo, yamkelwa kakuhle kakhulu. Enye indlela yokwenza i-imeyile ibe yeyakho kukukhankanya ukuthenga kwangaphambili ukubonelela ngeemveliso ezifanayo, oku kuqhelekileyo ekuthengisweni kweemveliso zabathengi abaninzi, kodwa ngesicwangciso esilungileyo sinokusetyenziswa phantse kuyo nayiphi na intsimi.

Ngezi zicwangciso zokuthengisa, unokuphucula ukusebenza kwephulo lakho lokuthengisa i-imeyile kwaye ufezekise iinjongo zakho.