Zomwe zikuchitika pamasamba ochezera omwe adapambana mu 2022, nkhani za 2023
Mzaka zaposachedwa, malo ochezera adapita ku fomu mbali yofunika kwambiri ya moyo wathu tsiku lililonse, poyera komanso mwachinsinsi. Kuyambira funani ntchitokapena mpaka kugwa zithunzi za tchuthi kapena pangani imodzi kampeni yotsatsa malonda anu, Malo ochezera a pa Intaneti akuwoneka kuti ali ndi malo a chilichonse.
Chilichonse chomwe mukufuna kukwaniritsa, kuchokera kwa oyera entretenimiento mpaka ntchito ina strategic and corporate N’zoonekeratu kuti tonse timathera nthawi yochuluka m’masiku athu ano n’kumafufuza nkhani zaposachedwa kapena nkhani zokhudza mbiri imene timatsatira.
Komabe, kwambiri kuyankhulana kwabwino ndi malonda, tonsefe timakonda kudziwa zomwe ndizochitika zomwe zimapambana pa malo ochezera a pa Intaneti, kuti tithe zigwiritseni ku mbiri yathu ndi kupindula ndi izi pakati pa anthu. Chifukwa chake, lero tikufuna kukambirana za nkhaniyi Patulani Agency, imodzi kampani yotchuka yotsatsa digito ku Mexico ndipo yomwe ili ndi kasamalidwe ka malo ochezera a pa Intaneti ngati imodzi mwazinthu zomwe zimafunidwa kwambiri.
Tsogolo la malo ochezera a pa Intaneti ndi kusintha kwazomwe zikuchitika
Choncho, pamodzi ndi gulu lake la akatswiri, tinkafuna kusanthula Zomwe zakhala zikugwiritsidwa ntchito kwambiri chaka chino cha 2022 m'mitundu yonse yamalo ochezera a pa Intaneti, komanso kuyesera kuyembekezera zomwe zikuchitika omwe akuyembekezeka kuchita bwino mu chaka chamawa 2023.
sichikuyendanso, makanema achidule komanso cholowa cha TikTok
TikTok ndi malo ochezera a pa Intaneti omwe adawona ogwiritsa ntchito ake akuyamba kukula kwambiri chifukwa cha kutseka chifukwa cha mliri mu 2020. Kuchokera apa, malo ochezera a pa Intaneti wathyola zolemba zamitundu yonse mpaka titafika, mchaka chino cha 2022, pa kupitilira ogwiritsa ntchito biliyoni. Malo ochezera a pa Intanetiwa, pamodzi ndi cholowa chake cha makanema achidule, awonetsa kuti mawonekedwe ake atha kugwiritsidwa ntchito pamasamba ena ochezera, kupangitsa zenizeni kusintha kwakukulu pama social network ngati Instagram; Pa nsanja iyi, chaka chatha pakhala chizolowezi chodziwikiratu chosinthira zithunzi zakale zomwe Instagram idadziwika ndi mtundu watsopano wa zozikidwa pamakanema amfupi ndi ma subtitles.
Kutsatsa kwa Influencer: Kukhwima ndi Kuwongolera
Ngakhale otsatsa malonda Zinkawoneka kuti zasokonekera zaka zingapo mliriwu usanachitike, chowonadi ndichakuti mchaka chino cha 2022 zikuwoneka kuti dziko lino latha kukhwima. Kuti kale, chiwerengero chokha cha otsatira chinapambana ndi zokonda ndi chilichonse chomwe chinali choyenera kupereka mawonekedwe kumakampani ena, onse omwe ali ndimakampani ndi omwe amadzipangitsa okha kudziwa momwe angasinthire izi chaka chatha. A malamulo akuluakulu amalamulo, zopangidwa kufunafuna mbiri kuti moona kugawana mfundo zomwezo ndi atsogoleri omwe amadziwa kupatsa mwayi Chiyanjano kupitirira ziwerengero zapangitsa kuti pakhale kampeni yowonjezereka komanso zotsatira zabwino.
Zomvera zimagonjetsa makutu athu ndi ma podcasts
Zina mwazinthu zomwe tavomereza mchaka chino cha 2022 zakhala za Podcast. Izi mafomu omvera, amene amasiya zinthu zonse zooneka zimene tinazolowera, zakhala kudzipereka kwenikweni kwa zenizeni komanso zabwino. Zikuwonekeratu kuti ma podcasts ali pano kuti akhalebe ndikuti, komanso mchaka chamawa 2023, apitilizabe kukhala okwera.
Omvera amakhala opanga zinthu
Pomaliza, njira yayikulu yomaliza yomwe yapanga zoyambira mchaka chino cha 2022 yakhala mfundo yomwe imadziwika kuti Zolemba Zogwiritsa Ntchito. Izi zamtundu, zomwe makampani ndi mbiri malo ochezera a pa Intaneti Gawani zomwe zapangidwa ndi omvera anu Zatenga gawo lapakati kuti lidziphatikize ngati imodzi mwa njira zoyankhulirana zama digito zomwe zimalumikizana bwino ndi omwe akutsata. Ichi, mosakayikira, chidzakhalanso chimodzi mwa zizolowezi zomwe kukhala mu 2023.
Nkhani ndi zomwe zikuchitika mu 2023
Chotsatira chaka cha 2023 Tikhala ndi new trend series zomwe zidzafika ndikuyikidwa pakati pa ogwiritsa ntchito kasamalidwe ka maukonde chikhalidwe, kuwonjezera pa kupitiliza ndi zina zomwe zidapangidwa mchaka chino cha 2022, monga ma podcasts kapena Zolemba Zogwiritsa Ntchito.
Timabetcha pazachilengedwe
Mmodzi mwa kubetcha kwa chaka chino cha 2023 ndi kulimbikitsa chilengedwe. Mfundo yakuti malo ochezera a pa Intaneti akhala chifaniziro cha chiwonetsero chabwino chomwe chilichonse chimagwira ntchito molakwika ndondomeko yeniyeni yeniyeni ndi zomwe zimalumikizana ndi omvera chifukwa cha kuyandikira kwake. Uwu ndiye nkhani ya malo ochezera atsopano a BeReal, momwe otchuka komanso osadziwika amayesetsa kuwonetsa moyo wawo watsiku ndi tsiku popanda zosefera, zenizeni komanso zatsiku ndi tsiku.
Kugula kwa TikTok
Pomaliza, zachilendo kwambiri zomwe tikudziwa za chaka chamawa 2023 ndi kuphatikiza gawo logulira mkati mwa pulogalamu ya TikTok, kumene zopangidwa zingathe wonetsani ndikugulitsa zinthu mwachindunji kudzera pa nsanja.